Web Design Trends | Graphic design trends

If you are looking for the best SEO company in India, you have come to the correct place. Let us explain how to determine whether a company offers the finest SEO services.

Any website owners who desire global expansion but do not believe in the power of SEO are residing under a rock. We have access to a location on the Internet with numerous advantages. SEO will undoubtedly assist you in establishing an online presence.

Tips to Choose the Best SEO Company in India

The following points aim to help you pick the right SEO agency in India.

The Indian SEO Company Needs a Nice Website

A business that is adept at designing its own website will also be adept at SEO, as it will understand the significance of representation and aesthetics. There are notably some large companies with inept websites. They are too occupied working with multiple clients to give you the individualized attention you desire. You can see the website of an Indian SEO company to see their quality.

Talk To Them and Look If They Understand Your Point of View

Numerous companies’ websites contain a great deal of jargon and boast numerous accolades. In reality, they are not particularly pleasant to work with, and they frequently only discuss money. You should undoubtedly avoid such grandiose boasters, as they will only talk a big game but fail to deliver. Take as many consultations as you wish.

The SEO Firm’s Past Work and Experiences

It is not always necessary for every company to have the finest experience, particularly in your business domain. Determine whether the company is willing to accept challenges and work on new subjects and markets. Any company that is enthusiastic about their work will be able to advance yours with greater vigor as if it were their responsibility. Consequently, they will be perceived as fake by your internal team. SEO experts in Kochi are known for their experience and work quality.

Know What Is That You Need

You must have an objective, even if it is not well-defined so that you have something to contemplate. If you have no notion of what you want to accomplish, it may take a bit of extra work to find the best SEO service provider for your needs. It is acceptable to only have a notion or thought. Consider the scenario where you wish to increase your online presence. That is an excellent starting point. Later, new objects and objectives can be added.

Communication

There are many ways to determine whether a particular service provider suits you. However, bearing the above points in mind will benefit you and save you a great deal of time. Never underestimate the potency of effective communication! Simply communicate and attempt to develop an understanding of your requirements with the team you want to perform the work. You can get quality services from SEO experts with good communication who is employed at the best SEO company in Kochi more details.

Guide to Choose the Best SEO Company in India for Your Site – Summary

This article will guide you to pick the best SEO agency in India for your business website.

Useful Links:

https://developers.google.com/search/blog/2020/04/showcasing-value-of-seo

https://designtrends.design.blog/2023/01/09/top-5-advantages-of-digital-marketing-for-small-businesses/

Top 5 Advantages of Social Media Marketing for Businesses

May 15, 2023May 23, 2023 Ann Maria

The important advantages of social media marketing are compiled in this article. Businesses utilize social media platforms for purposes other than just interacting with customers. Due to social media marketing and easy access to the internet, traditional marketing techniques have become less effective.

Businesses are lauding social media’s new advertising platform. Thanks to social media platforms’ ability to demonstrate that they are not a passing trend, many businesses now have resources for strategies to reach the social media platforms billions of users.

List of Top Advantages of Social Media Marketing

The following are some benefits of social media marketing for companies.

1. Increased Brand Awareness

One of the most important advantages of social media marketing is that it is an affordable digital marketing platform for content syndication and raising brand awareness. Implementing a social media strategy will significantly increase your brand recognition because you will be interacting with a wide audience of consumers.

Make social media accounts for your business and start interacting with people to get going. Seek out “likes” and “shares” from your team members, collaborators, and sponsors. Simply having people connect with your content can increase brand recognition and help build the reputation of your business. A social media marketing company in India will help you boost brand awareness.

2. More Inbound Traffic

If you don’t promote your company on social media, the only inbound traffic you get is from your regular customers. People who are aware of your brand are likely searching for the same terms for which you already have a position. If you don’t incorporate social media into your marketing strategy, it will be far more difficult for you to connect with people outside of your existing, devoted clientele. Each social media account you include in your marketing strategy acts as a gateway to your website. Read more about social media marketing in Kochi which will utilize effective methods to boost your conversion.

3. Improved Search Engine Rankings

Although sharing content on social media can increase website traffic for your company, more effort will be required to get significant returns. Search engine optimization is essential for raising page rankings and increasing internet traffic for your business. Despite the fact that social media does not directly improve search engine results, more than 58 percent of marketers who have used social media for a year or more have noticed an improvement in search engine ranks, according to Social Media Examiner.

4. Higher Conversion Rates

Better visibility will result in more conversion opportunities for your company. Each blog entry, image, video, or comment has the potential to increase traffic to your business’ website. Social media marketing gives your business the chance to stand out by incorporating a humanization element. When a company engages with customers on social media by posting information, leaving comments, and changing statuses, it humanizes the brand. Over companies, people prefer to transact business with one another.

5. Better Customer Satisfaction

A platform for networking and communication is social media. Giving your company a voice on these platforms is essential if you want to humanize it. When users make comments on your pages, they prefer a tailored response over an automatic one. Recognizing every comment shows that you are considerate of your visitors’ needs and work hard to provide the best experience.

Top 5 Advantages of Social Media Marketing for Businesses – Conclusion

Social media marketing is obviously advantageous, so if your business doesn’t already have the appropriate profiles, create them now! Fill down your company’s information and submit some compelling content to start gaining fans.

About the Author

The article is written by a website content writer at a top web design company in Kerala webdesigncochin.in.

Useful Links:

https://blog.adobe.com/en/publish/2018/02/09/making-the-most-of-social-media-marketing

Digital Marketing

What is Google Ads and Why is It Important for Your Business?

April 28, 2023April 4, 2025 Ann Maria

Business owners can understand what is Google Ads and why is it important from this article. Over the past few years, there have been significant changes in the marketing world. And one of the platforms that fuel this amazing transition is Google Ads. But what exactly are Google Ads, and how can they help you achieve your company objectives? The fact is that Google Ads is one of the most successful and effective forms of online paid advertising.

What is Google Ads?

Firstly, you should learn what is Google Ads. The tech behemoth Google developed the advertising program known as Google Ads, formerly known as Google AdWords. It enables “sponsored links” to be displayed in Google’s search results and Maps for advertisers, or for company owners like you. The clickable advertisements that appear when you conduct a Google search for information are known as sponsored links.

Through a PPC (pay-per-click) payment mechanism, advertisers place bids on particular terms, or “keywords.” When someone uses the search engine to hunt for information connected to what you have to offer, these are the keywords that the advertisers want to appear in sponsored search results. Google Ads company in India can help you get the services.

Importance of Google Ads

Here are some of the importance of Google Ads for businesses.

1. Significantly Increase Leads and Customers

Unquestionably, one of the best techniques for creating top-notch leads is advertising. Your opt-in form, website, or any other online property that belongs to you might create an endless amount of highly targeted leads if your ads or campaigns are set up properly.

You may focus more of your attention using Google Ads on the people who are actively looking for what your brand has to offer. As a result, you may constantly and continuously hone your searches so that only people who pay for your services or buy your items are directed to your website via this unique platform. See the page to get PPC services in Kerala from experts who provide Google Ads management.

2. You Receive a Stunning Return on Investment

In contrast to other marketing strategies, Google Ads only requires marketers to pay for advertisements that are clicked. Once your Ads campaign is optimized, you may anticipate a really high return on investment. With other currently employed marketing techniques, this might not actually be feasible.

3. Highly Flexible Marketing Platform

The platform is incredibly adaptable, as digital marketers and business owners that use Ads to advertise their brands online will attest. All sizes and types of businesses can use Google Ads.

Some marketers claim that you can literally turn internet traffic on and off using Google Ads. A wide range of different online marketing platforms and even software solutions are also very compatible with it.

4. Allow You to See Fast and Transparent Results

Google has established an unmatched reputation for providing incredibly fast and thorough results when reporting your campaigns.

Since the dashboard provides you with all the necessary information that is related to each campaign, such as the ads clicked, the specific keywords that visitors to your website entered, the cost of the clicks, etc., it is incredibly simple to analyze the gradual development or progress of your campaigns.

These characteristics make Ads a very user-friendly and transparent solution.

5. Allow You to Find Out More About Your Target Market

It is crucial to understand the thoughts of your ideal clients because doing so will make dealing with them or learning exactly what they want much simpler. Results from questionnaires and interviews are usually only marginally useful.

What is Google Ads and Why is It Important for Your Business – Summary

This article aims to help you understand what is Google Ads and the benefits of utilizing it for business owners.

Author Bio

The author has been working as a content writer for a web designer in Kerala at www.freelancewebdesigner.biz.

Useful Links:

https://blog.google/technology/ads/how-google-search-ads-work/

Digital Marketing

What a Social Media Virtual Assistant Can Do For Your Business?

March 15, 2023March 16, 2023 Ann Maria

First and foremost, what exactly does a social media virtual assistant do? You wouldn’t use social media VA services unless you were certain of how everything worked first. Any small business trying to engage with a target audience will likely find that being on social media will benefit them. But when it comes to the details of maintaining a constant social media presence on your blog or conducting research for social media campaigns, all of that extra work can start to pile up.

A social media virtual assistant can help ensure that your time isn’t being diverted from other aspects of your organization. Check the website of social media virtual assistants in India who offer quality services.

Things Done by a Social Media Virtual Assistant

What can you expect from a virtual social media assistant? Here are a few examples of what they can do:

Managing multiple social media accounts

Managing several social media accounts entails paying attention to replies, reaching out to individuals, posting content, sharing content, and scheduling content. A skilled social media virtual assistant will not only know how to accomplish this but will do it so efficiently that you will never have to worry about handling anything yourself. You can hire a social media marketing company in Kochi to get such services.

Identifying and interacting with your target audience

You most certainly have a niche that you need to target on social media as a small business. Generic posts aiming to appeal to everyone do not have the same impact as social media efforts that target a specific niche. Outsource online marketing responsibilities to a virtual assistant that knows how to make your social channels work for you.

Scheduling and calendar management

Many individuals believe that social media virtual assistants are primarily responsible for managing your schedule. They certainly can be. But, scheduling posts for optimum impact is a skill that everybody who works with your social media platforms should be able to do instinctively. A virtual assistant who has experience with platforms such as Hootsuite would be able to do this with ease.

Follow-up and marketing

Some businesses rely so heavily on social media for lead creation that having someone who can dip into an account and conduct follow-ups are essential. Email communications that link to social media profiles are also considered follow-ups. If you find it difficult to manage this much work, a virtual assistant with this specialized experience can help.

What a Social Media Virtual Assistant Can Do For Your Business – Summary

Being on social media platforms all day may be part of the job description in some businesses. So you don’t feel too awful when much of your marketing strategy time is spent signing in to social media networks, updating your LinkedIn page, or tweeting. If you want to get organized and help your business expand, having a virtual assistant who can help you with everything that comes with being a social media manager is beneficial.

Author Bio

The article is written by a website content writer working for one of the best web designers in Kerala at freelancewebdesigner.biz. He wrote many articles related to various digital marketing services.

Digital Marketing

Top 5 Advantages of Digital Marketing for Small Businesses

January 9, 2023 Ann Maria

The top advantages of digital marketing solutions are explained in this article. As technology takes over a larger portion of our lives, digital advertising solutions are growing in popularity. Small businesses and startups must take full use of digital marketing, which is the present and future of marketing if they are to flourish. Ten benefits of internet marketing for new and small enterprises have been compiled by us. Take notice of these and apply them to launch and expand your own company.

List of Top 5 Advantages of Digital Marketing

Here are some of the benefits of digital marketing:

1. Low cost

The biggest financial hardship for a small business is the distribution of the marketing and advertising budget. While established companies and major organizations would have no trouble spending a lot of money, small firms must hunt for more affordable options. Small businesses can benefit from digital marketing without having to invest a lot of money by using digital advertising solutions. Read more about digital marketing in Kerala that can help your business reach more customers cost-effectively.

2. Targets the desired segment

You can choose the demographics to choose the appropriate audience segment to target. Based on their age, geography, interests, and other criteria, you can target certain clients. Social media networks employ algorithms that compare user preferences and digital footprints to display relevant adverts that are specifically catered to them.

You can make sure that your advertisements are seen by the right customers and appear where they should be using digital advertising solutions. Through SEO, you can connect with the clients who are looking for you and browse the web for information about your industry. The SEO company in India rankpointer.com will make sure the website is visible among the target audience.

3. Can be easily measured

This feature makes it possible to determine with certainty if a digital campaign is successful or not. You may track visitor traffic, CTR (click-through rate), time spent on the website, and other metrics with the use of digital advertising solutions.

There are many digital marketing tools available that assist in campaign analysis. Based on your analysis, you can adjust the campaign whenever you wish. It applies to all kinds of businesses, not just tiny ones.

4. Allows customers to interact and engage

In addition to helping a business create and promote its brand, digital marketing also enables customers to freely engage with the company and its content. With the help of digital advertising solutions, you can start a discussion, conduct a poll, solicit customer feedback in the form of comments, etc. By letting people interact with you and your material, you can better understand your audience. This gives small businesses the ability to use their resources more wisely in order to give their clients the answers they need.

5. Builds brand reputation

Digital marketing can be utilized to establish and maintain a relationship with the clientele, which helps to build brand reputation. You may establish your brand reputation by having a well-designed website, a high-quality blog with valuable and pertinent content, and a social media channel that is very participatory.

Top 5 Advantages of Digital Marketing for Small Businesses

The importance of digital marketing for small business owners can be learned from this article.

Author Bio

The author has many years of experience as a content writer at a web design company in Kochi WebDesignCochin.

Useful Links:

https://blog.adobe.com/en/publish/2015/08/12/three-ways-to-improve-your-digital-marketing-strategy

Web design

The Important Web Design Principles You Should Consider

December 24, 2022 Ann Maria

The useful web design principles will guide you to create stunning websites that attract more customers. You only get one chance to create a good first impression, as the saying goes. It is appropriate for the world of websites, where users may take a moment to close a page, share it with others, or spend some time there. In addition to other factors, first impressions are important for any website to make an effect. A successful website is unquestionably a developing art that is necessary for a brand.

Today’s cutthroat competition and the socially connected world’s decreased attention span make it important to apply smart design processes supported by technology and tried-and-true web design concepts. See the site of a web design company in Mumbai creating websites based on these website design principles.

The fundamental concepts of web design are highlighted in this article.

Important Web Design Principles

The major web design rules are listed in this article.

Responsive design

In the current digital era, where over 5 billion devices including tablets, smart TVs, music players, and even watches are fitted with online browsers. Your website must be designed to be mobile-friendly. Additionally, a staggering 60% of users access e-commerce websites via mobile browsers. Thus, making a page adaptable with many screen widths is one of the fundamental concepts of web design. An expert SEO expert services company in Cochin are designing responsive websites to ensure the site gets a higher search engine ranking.

Simple Navigation

Navigation is vital after the fonts and colours have been chosen. The best feature of a decent website, according to more than 70% of users, is a readily accessible navigation bar that helps them locate what they are seeking quickly. Effective site designers ensure that it sticks out by giving the bar a contrasting colour. It will facilitate user navigation and aid in lead conversion. More than half of website visitors abandon their carts after failing to find what they were looking for. An expert web designer in Kerala makes sure the website’s navigation is very user-friendly.

Appropriate Fonts

Today, a wide variety of fonts are available. It is crucial for every website designer to use typography that is simple enough to make the first blush while yet being clear, large enough (where necessary), and easy on the eyes. For improved mental attention, there should only be a maximum of three different fonts used across the entire page.

Suitable Colours and theme

This is crucial. At first appearance, selecting a colour scheme that also references the brand’s image and emblem can be fantastic. Utilizing this colour scheme consistently throughout all of your communication channels develops a well-balanced theme and inspires confidence in your prospects. Over time, they get more adept at quickly recognising the brand. Another aspect to take into account is white space, sometimes known as “Negative Space.” Between the text, pictures, graphics, etc., there is a space. It keeps the text balanced and gives the reader room to breathe so they can understand it better.

Use Images

The adage “A Picture Speaks a Thousand Words” is certainly true for websites. Aesthetics, intentional graphics with excellent resolution, and a clear goal to tell a compelling tale are all hallmarks of good web design. For a bystander, it unquestionably packs a punch when seen for the first time.

The Important Web Design Principles You Should Consider

The web design guidelines given in the article will help you create the best websites.

Technology

Benefits of Cloud Computing Making It Suitable for Businesses

March 17, 2022April 4, 2025 Ann Maria

The top benefits of cloud computing are explained in this article. Those benefits are the reason it is used in many different industries such as healthcare, finance, education, eCommerce, and more. Business owners can utilize the features offered by cloud computing to grow their businesses.

With the help of a web design company in India www.pixelsolvent.com, business owners can utilize cloud computing services to manage their business website.

Top Benefits of Cloud Computing for Businesses

See the major advantages of cloud computing for businesses.

Reasonable Costs

Cloud computing does not have much hardware costs for internal web hosting. Initial expenditure of the business can be cut down because of this. Also, most cloud computing services have affordable subscriptions fees. You can ask for the help web development company in India webin360 to get those services.

24 X 7 Availability

Popular cloud computing service providers are offering very reliable services with very little downtime. If your website is hosted by any of them your customers can access the website at any time. Also, 24×7 availability lets businesses access the services at any time they want. webdesigncochin.in a web design company in Cochin using this to ensure their clients’ websites are running with less downtime using reliable cloud hosting services.

Flexibility in Capacity

Flexibility is one of the major benefits of cloud computing which makes it ideal for businesses. Different businesses have different requirements and cloud services are flexible to accommodate all these requirements.

A web design company in Dubai alcobyte can choose the right subscription plan for hosting your website. If you want to expand your business, the experts in the company will upgrade to a suitable plan. That is the level of flexibility you get.

Mobility

Cloud computing allows mobile access to your business data via any device including smartphones and tablets. This helps your staff to access files from anywhere and on any device.

This helps you to outsource web design and development services to outsource web design company in India outsourcingserviceonline.com. They can easily manage your website from India.

Automated Updates on Software

The server suppliers provide regular updates to your software keeping your business website running without any problems. The updates not only fix bugs and improve performance, but they increase security. Wpcodeup WordPress development company in India will help you with hose updates.

Security

The regular updates by the cloud computing service providers will increase security. When you are having a business website, security should be your priority. If the customers’ data is lost that affects the credibility of your business. The web design company in Calicut zealoteck can use these security features to secure your website.

Less Carbon Footprint

As told before, cloud computing requires less hardware support. This lets your business reduce resource and energy consumption. This means your business has a less carbon footprint. The SEO company in India rankpointer can use this for their online marketing campaigns and build a positive image for your business.

Easily Manageable

One of the main cloud computing advantages is that it can be easily managed. Because most of the cloud hosting service providers have simple, user-friendly user interfaces. The creative web designer in Kochi freelancewebdesigner.biz can use this to host your business website.

Which Industries are Using the Benefits of Cloud Computing?

eCommerce Industry
Healthcare industry
Finance industry
Education industry
Automobile industry

Benefits of Cloud Computing for Businesses – In a Nutshell

Cloud computing offers many benefits for businesses. Some of them are listed in this article. The benefits include cost-effectiveness, flexibility, security, and more.

Author Bio

The author has been working at a web design company in Kerala webdesigninkerala.com. He had written many articles about science and technology.

Author Bio

The author has been working at a web design company in Kerala webdesigninkerala.com. He had written many articles about science and technology.

https://en.wikipedia.org/wiki/Cloud_computing

Web development

Future Scope in PHP Web Application Development for Building Better Websites

August 8, 2020 Ann Maria

PHP web application development is a growing website development field. PHP is an outstanding open-source platform for web development. In this digital era, with the help of the right developer, this programming language gives an extra boost to your business.

Future Scope in PHP Web Development

The current market trends suggest this programming language has great potential in the future. Anyone who is looking for a website development career can see this as a good choice. It is very easy to learn but tough to master language. The future scope in web applications development offered by Hypertext preprocessor language is briefed down below.

Visibility and Presence

PHP has large community support and you can see the many great websites are built on top of the PHP framework. This is the main reason behind its supreme popularity. PHP is currently one of the most famous programming languages used for web app development. And it will remain that way in the future as well.

You can find many websites with ‘.php’ extension on the internet. This is proof of its good reputation. If we search on the internet we can find millions of PHP and My SQL websites.

PHP in Blogging

Blogging is a significant thing for a business. It lets you tell the latest updates about your business to customers. It also allows you to reach new customers through sharing. Mainly blogs are made using WordPress. This platform is built using PHP. Managing blogs doesn’t require much technical knowledge. So anyone can do that task because of the simple language like Hypertext Preprocessor. But you can hire PHP programmer to build your website that can be used for blogging.

Support for CMS

Content Management System (CMS) is a computer program that lets users publish, edit, and modify content from a central interface. Content management systems are used to build websites with blogs, online stores, news, etc. Many businesses use CMS websites.

Thousands of CMS that support Hypertext Preprocessor is available to download on the internet. That includes CMS like WordPress, Magento, Drupal, Joomla, Symphony, etc. CMS that support this programming language will be helpful to build a website easily. So this is a great way of using PHP in the future.

The flexible framework of this language helps developers to easily add scripts or modify them.

Simplicity

Hypertext Preprocessor is very easy to use programming language. This user-friendliness makes it to have a better future than the other complex languages. The simplicity allows it to come across many languages in web development. So this language has the potential to survive in the competitive market for a long time.

Regular Updates

New technologies and frameworks are developed regularly to change the way of Hypertext Preprocessor. CMS that supporting PHP can expend their functionality through the use of plugins. Object-oriented frameworks like Zend can also boost PHP web app development.

Wrapping up Future Scopes in the PHP Web Application Development

Expert web developers favor PHP for web application development because of the above-mentioned advantages. Many companies chose this because it is a base cost web development tool. It is a good programming language for even beginners. If you want to pursue a career in website development, then learning this language will be worthy.

Author

The author of this article is an expert eCommerce developer at www.ecommercecone.com. He likes to write blogs about web designing that can be helpful for job seekers. He has 6 years of experience in the industry.

Web design

PSD to WordPress Conversion Services – Top 7 Reasons to Choose Them

July 6, 2020 Ann Maria

PSD to WordPress conversion is an essential process in web development. If you are a business owner with a website, then you should know the importance of that process.

Now more and more businesses having a website to expand the customer base. When it comes to developing a website, most people will choose WordPress for the task. The popularity and features of this content management system are the main reason for it.

Web designing companies create PSD or Photoshop design files for development. Converting them to a good WP design needs an expert designer.

Major Reasons for Choosing PSD to WordPress Service

Businesses have many reasons to choose PSD to WP services. Some of them are mentioned in this article.

1. Pixel-Perfect Design

WordPress is a CMS platform that has an in-built functionality that uses every pixel to give an attractive look. An experienced Photoshop designs to WP service provider knows how to utilize this feature effectively to create pixel-perfect designs. Such designs will look very pleasing across different web browsers.

2. In-built Blogging System

At the early stages, WP was considered as a blogging platform. Then it evolved into a comprehensive content management system that can be used to build great websites. But it still has an amazing set of blogging features. So converting a PSD template to an attractive WP theme can be very useful when you are planning to run a blogging website.

3. Responsive Design

A website without a responsive design can’t survive long. Search engines like Google give high rankings for responsive websites. This helps the sites topping the search results. Responsive designs let more people access the website from mobile devices. You can create such websites with the help of responsive WordPress web design company.

4. SEO Friendly Website

Search Engine Optimization or SEO is something that lets your site to rank higher in the search engine results page. So if the design is SEO friendly, you can have high web traffic and more sales. WordPress is a suitable CMS in terms of SEO. It offers many inbuilt tools to improve SEO.

5. Easy and Cost-effective Solutions

There are many business owners who are looking for having an online presence. WordPress websites are the perfect solution for them. They are very easy to use that you don’t even be a tech wizard to use it. Anyone with a good internet can manage the content of WP websites. Since it is an open-source platform most developers are utilizing this and the development is very cost-effective.

Wrapping Up the Reasons to Choose PSD to WordPress Conversion Services

WordPress is an excellent CMS with great features. Currently, many websites on the internet are powered by WP. The Photoshop to WordPress conversion services is the best way to build websites based on this CMS. They can convert the Photoshop design files to attractive, responsive, user-friendly, and cost-effective WP themes. It is a great opportunity for businesses to create web designs the way want and then change the layout into a feature-rich website.

eCommerce

PrestaShop Development Company: Why Should You Choose It for an Online Store?

December 23, 2019 Ann Maria

There are dozens of eCommerce platforms are out there. You need a good reason to choose PrestaShop over them. So what features make the platform more desirable? This review has the answer.

PrestaShop eCommerce platform

It is an open-source eCommerce platform. It was developed in 2007 in France and after the launch suddenly it became popular among the web developers. Since it is an open-source anyone can have its source code and alter it to the way they wanted. It is also a free, flexible, credible and user-friendly platform. There are two types of PrestaShop are available.

Self-hosted

This version has more advanced options. You should download this and install it on your hosting. Then connect it to the domain name and create your eCommerce store. This is also allowing you to choose your hosting which is a must thing when you want your website’s server at your or your customer’s place.

PrestaShop Cloud

In this, you will get the hosting and PrestaShop engine which is preinstalled. It has some limitations like it allows you to install only official plugins and extensions and you won’t get the source code or have access to the database.

Visit the PrestaShop forums for more in-depth details of this two types.

Ease of Use

It is very easy to use. That doesn’t mean it has only some basic features. There are many features and tools in this. The developers are managed to add all the necessary eCommerce features to it. Also, the admin panel can be accessed from even a mobile phone.

Functionality

Responsive design: The PrestaShop’s default template can adapt mobile device layout.
Supported languages: It supports languages more than 75 and they are useful for both front end and admin panel.
Multi-store: It lets you connect with multiple stores with different domain names and control them with a single admin panel.
Enhanced analytics: It has advanced analytics with real-time visitor tracking, conversion rates and much more.
Marketing tools: Tools like newsletter management, social media integration are available.
SEO functionality: provides customization options for meta titles and meta descriptions and easily generate SEO-friendly URLs.
Better store management: simple but comprehensive store management options like products, inventory, shipping, payment, customers, etc.

Requirements

Its low requirements are one of its major advantages. It does not require VPS or dedicated hosting, a shared hosting plan is enough. You should check the system requirements of PrestaShop before finalizing the hosting provider. There is no need to check the system requirements if you are using the Cloud version. If you are not so familiar with these technical aspects you can ask help for an ecommerce development solutions agency.

Community and Support

You will be needing proper guidance for the settings or changes on the website sometimes. All the necessary documentation can be found on their website and also you will get large community support. Here you can find all of its versions and its tutorials. If you didn’t get what you are looking for then search it or ask them on the forum. Another way is you can ask for help from official PrestaShop support, but it’s paid.

Multiple Plugins and Themes

This platform has a large user base so it has a large number of themes in the store. You can make your store look the way you want.

If the store is missing some features, you can check the large collection of plugins. There are free and paid plugins are available.

Final Thoughts on PrestaShop

You already saw the reasons for its popularity. It’s coming with cloud or self-hosted types. So an established PrestaShop developer can build the perfect website for your eCommerce business. The various plugins will allow you to extend the online store’s features and skins will help you to change the looks.